I have been Staging homes for over seven years, I have been blogging about it all and other stuff for three. All of it with the love and support of my husband, since, you know, I still had kids at home. I am “that” mom, the one that wants to work full time, but at the same time be a full-time mom. Not easy, but, do-able with a supportive husband. So I started a biz back in 2008, and a blog a few years later. For me 2017 was going to be THE year, THE year that decided if Home Staging will make the bank and the year that “blogging” (where I spend my “free time”, some get mani/pedi’s or play paddle, I blog) signified something.
So yea, 2017 was the make it or break it year. Well, it is funny when you set that realizations, what actually comes into fruition. Yup, read on.
One day into the New Year, like literally on 1/2/17 I got accepted to Reward Style. Now, I have applied a few times over the last year to get rejected. But, it was a New Year and on 1/1/17 I decided to apply one last time.Cause you know, it was the year of make it or break it.
If you don’t know what Reward Style is, it’s basically an affiliate program for digital influencers. Reward Style is not open to every blogger or instagrammer, cause then everyone would think, oh let me blog and join Reward Style to make some cash. Nope, not that easy. You need to kind of prove yourself. Well, I applied ONE FINAL time and BAM! It happened, I heard from them 24 hours later and became part of an amazing group of digital influencers.
The reason it might be a goal for some bloggers is because it’s a way to earn income on the visions you are sharing with your audience. So you might be like, well, I don’t want to pay extra for you to earn an extra buck. No no no, the cost for the buyer is not affected, it would cost the same if you bought it in the store, online, or clicked from my site or Instagram.
Oh man it’s nice if someone actually clicks over to make that purchase, cause then they are helping me continue to do what I love to do…share my home ideas with you all. How much would it mean if you clicked over from my site or Instagram, if you were already going to purchase the item? OH so much!!!
And then when you close the door you go online and order it from the Girl Scouts Website instead. Sad face one tear emoji. Awe, you could have helped her out. So that is like reward style/affiliate link. So, somehow in the vast world of the social media I worked my tail off and got the respect needed to be accepted into Reward Style.
Regardless, one of my 2017 goals was that, one last time, I am not joking, I was going to apply. Well, what do you know, it was the last time I applied.
Okay, so one goal happens what are the chances of more. Another goal I set out for myself was to be a regular contributor to another great, I mean like renowned blogger. We work crazy hours to provide content to our own site why would we work to create content for someone else?
Well, lets start at the beginning. I started as a Home Staging company. The first three years I actually spent money on advertising, marketing, and public outreach. Since I added blogging to the business I have spent ZERO on marketing. Literally a percentage of my current clients found my blog and then clicked over to my business page. Also, because of the blog I can have clients outside Chicago providing them with e-designs.
Okay, I regress, so when you meet a business who has a blog, just know that that is their marketing tool. It is part of their survival. Years ago I added a blog to the Home Staging Company, ignorantly thinking that having a blog tied to the business would be enough. Holy crap, adding a blog to your business does absolutely nothing….literally nothing. You have to actually create content and that takes a lot of work. The content has to be great and a reflection of your style and brand.
But, once again I did not give up. Year after year I powered through. But, in 2017 I knew I was ready to go the distance and had what I needed to be a contributor for someone else. I knew that if I could just get on someone’s blog, I might get a wider reach….AKA MARKETING.
So when I got accepted to be part of the Holiday Team Contributors for A Blissful Nest I gave it my all. Like 250% (which by the way is one of my resolutions, more on that below).
Well, I saw results. Rebekah, the amazing and talented blogger behind A Blissful Nest tweeted, facebooked, and instagrammed, my content on her blog. I literally tripled my pageviews and outreach in two months. And when you own your own biz that means triple business.
Okay, so the holiday team thing was over and I was sad cause it was an amazing experience, but, last week I heard from Rebekah and she asked me to join her contributor team “full time.”